Original Research

Talent approaches for the South African automotive industry

Wayne E. Macpherson, Amanda Werner, Michelle R. Mey
SA Journal of Human Resource Management | Vol 21 | a2224 | DOI: https://doi.org/10.4102/sajhrm.v21i0.2224 | © 2023 Wayne E. Macpherson, Amanda Werner, Michelle R. Mey | This work is licensed under CC Attribution 4.0
Submitted: 17 January 2023 | Published: 22 September 2023

About the author(s)

Wayne E. Macpherson, Department of Human Resource Management, Faculty of Business and Economic Sciences, Nelson Mandela University, Gqeberha, South Africa
Amanda Werner, Department of Human Resource Management, Faculty of Business and Economic Sciences, Nelson Mandela University, Gqeberha, South Africa
Michelle R. Mey, Department of Human Resource Management, Faculty of Business and Economic Sciences, Nelson Mandela University, Gqeberha,, South Africa

Abstract

Orientation: South African automotive organisations require talented employees to compete both nationally and on a global scale, within the setting of Industry 4.0.

Research purpose: This article was aimed at identifying talent management approaches for South African automotive organisations to ensure the availability of talent for Industry 4.0 talent demands.

Motivation for this study: In general, South African organisations struggle with securing, developing and retaining talent, a challenge aggravated by accelerated technological breakthroughs accompanying Industry 4.0.

Research approach/design and method: This article reports on the quantitative component of a combined method study conducted in South Africa’s automotive industry. Data were collected from operational and human resource management professionals in automotive organisations through convenience sampling.

Main findings: A greater collaborative effort is required of key stakeholders associated with the automotive industry and within automotive organisations to address the issue of talent in a holistic and focused manner.

Practical/managerial implications: The adoption of advanced technologies in the automotive industry necessitates the upskilling and reskilling of current employees, and a renewed focus on attracting talent specifically targeted for Industry 4.0 developments which require collaboration between government, automotive industry, and educational institutions.

Contribution/value-add: The article emphasised a holistic approach to talent supply and management for South African automotive organisations in consideration of Industry 4.0, with implications for the government, educational institutions and the automotive industry.


Keywords

automotive industry; Industry 4.0; robotics; talent approaches; human-robot collaboration

JEL Codes

F63: Economic Development

Sustainable Development Goal

Goal 9: Industry, innovation and infrastructure

Metrics

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